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Join the trend and shop local

image: Sedgwick’s


Join the trend and shop local

Style never goes out of fashion – just ask the boutique owners of Buderim.

No shopping experience compares with setting foot inside a sophisticated boutique and having access to a knowledgeable salesperson who knows every garment in store inside and out.

That is what shoppers get when they head to the Buderim shopping strip and it’s something Sedgwick’s owner Nikki Miller prides herself on. The former Melbourne fashion agent set up the women’s boutique in August 2016 and has become renowned for actively seeking out unique Australian designers to feature in her store.

Fashionistas will get a chance to see some of the latest designs on offer as Sedgwick’s and Gingers Boutique join with My Weekly Preview for the latest My Style fashion parade and fundraiser luncheon, which will be held at the Buderim Tavern on October 26.

Ms Miller says the featured boutiques are firm believers in slow fashion – clothes that don’t conform to what’s on trend, but rather focus on quality and sophistication, which means you can wear them for decades.

“I love great fabrics and I go down to Melbourne and Sydney before I order any of the garments from the designer to feel the fabrics and see the quality for myself before I order anything,” Ms Miller says.

“I also don’t order a lot of anything, so those who come here and find something they love will have less chance of running into themselves when to go to a function.”

Ms Miller says the beauty of taking time to discover the treasures in your local boutique mean you might happen upon an item that will become a firm favourite.

“I love it when people come in with an open mind,” she says.

“I love it when someone says something is not their style but they take my recommendation if I know there is something they might not usually consider their colour or design and they try it on anyway. I am over the moon when they see themselves in it and they just look comfortable and instantly love it.

“A lot of my customers don’t follow the trends. They know if they feel and look great in something, it will give them more confidence and they will love it forever. Of course, that doesn’t mean we don’t also love having unique non-traditional pieces and we will be showcasing some of these at the fashion parade. People will gasp when they see this gorgeous dress from Nicolangela that I want to showcase.”

Don’t miss your chance to be part of the fun and secure your tickets to the event, which features a two-course lunch at the Buderim Tavern, a glass of sparkling wine on arrival and the fashion parade.

There will also be a raffle to raise funds for SunnyKids, which provides thousands of nights of emergency accommodation, as well as domestic violence and referral counselling, and partners with health, education and child protection agencies to keep kids safe.

Tickets are $79 and are available through


Roxy has been a journalist for more than a decade and joined the MWP team at the end of 2016. She is a chocolate-powered writing machine who loves to engage with the Coast community, uncover untold inspirational stories and share information that can help people.

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