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Seeking out a sea change

Sage Landing


Seeking out a sea change

The Sunshine Coast ranks second on the list of the top 25 most popular migration destinations.

Respected demographer Bernard Salt recently tipped the Sunshine Coast to become a bustling business hub filled with young entrepreneurs and hipsters, but for now, the sea change and tree change-seekers are boosting migration to the region.

The Coast has long been a desired placed to live and it seems that people seeking a lifestyle change are lining up to move here, prompting more competition for sellers who have put their homes on the market and promoted them through print and online campaigns.

The latest internal migration data from the Australian Bureau of Statistics shows that an increasing number of inter-state and intra-state population movements are to either sea change or tree change regions, or to the outskirts of the capital cities.

The Sunshine Coast is ranked second on the list of the top 25 most popular migration destinations. A recorded 6200 people moved to the region during a year, second to the Gold Coast with 6428.

Melbourne west (5491), Geelong (4216) and Moreton Bay south (3991) rounded out the top five.

Interestingly, of the top 25 regions for net internal migration during the past year, 13 were located outside of the capital cities and were a mix of sea change and tree change type locations.

CoreLogic’s Cameron Kusher says the data supports the strong price rises being recorded across many of Australia’s coastal and hinterland regions, especially those within easy commuting distance of the major capital cities.

“Overall the data indicates that migration is gathering pace in select regions of the country, a number of which are sea change/tree change areas. On the other hand, Sydney is increasingly shedding residents to other parts of the country and this is most likely linked to the high cost of housing,” Kusher says.

“Coastal, regional areas near Brisbane appear to be significant benefactors of the deteriorating housing affordability in Sydney as an increasing number of people leave the city for more affordable locations.”

Long-time Coast developer, and founder of HMR Projects, Harry Reed says the start of the Sage Landing project in Buderim came at the ideal time as demand for premium properties is building across the Coast.

Reed agrees with Salt’s predictions that Buderim will become “the Byron of the north”. He says Buderim’s boutique village atmosphere, its community spirit and its close proximity to some of the best beaches and hinterland locations in the world all contribute to the appeal of the suburb.

“A number of my family members call Buderim home because it’s safe, leafy and close to all the Coast has to offer, while being slightly removed from the hustle and bustle of areas like the Maroochydore CBD and the tourist hubs of Mooloolaba and Cotton Tree,” Reed says.

“Buderim is on the up-and-up as more and more people realise the great lifestyle on offer.”

Sage Landing will contain 13 freehold lots with designer homes.


Roxy has been a journalist for more than a decade and joined the MWP team at the end of 2016. She is a chocolate-powered writing machine who loves to engage with the Coast community, uncover untold inspirational stories and share information that can help people.

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